Editorial
Typography
Information Design
Unveiling the memories we inhale.
Memories,
Scentified
This booklet examines the relationship between scent and memories by capturing people's experiences with scent in response to specific events, individuals, locations, and objects — color-coded using various shades of grey. The composition and images of the book starts with desaturated and fragmented pictures, gradually transitioning towards a more complete presentation. It culminates with a case study on Disney World as a 'scent playground' depicted through visual data translations of scent profiles from rides and their associated memories and emotions.
Editorial
Illustration
The secrets of flavorful cooking, and more, all in one place
Food is a form of art of its own where all five senses come to play to experience it as a whole. I have great admiration for the variety of cuisines from all over the world and found comfort in Chinese and Indonesian cuisines, especially Mom’s cooking. Growing up, I would always have three different home cooked meals a day. Food was my mom’s love language and this heavily influenced how I view food. Warmth is in the different dishes she cooks. We all have our favorite home-cooked meals and encapsulated in this book are mine. This book contains a combination of six Chinese and Indonesian dishes, each with a description and origin included. Additionally, it provides a list of specific stores, appliances, and brands used by the chef. The title ‘bumbu dapur’ means kitchen spices highlighting the importance of spices in her flavorful cooking.
BUMBU
DAPUR
[VIEW PROCESS]
ILLUSTRATION
Nasi Liwet
Indonesian
Aromatic spiced coconut rice
Lontong Sayur
Indonesian
Rice cake and vegetables in
curry broth
Bakcang
Chinese
Glutinous rice wrapped in bamboo leaves
Suikiaw
Chinese
Mala dumpling
Putu Ayu
Indonesian
Steamed pandan coconut cake
Tanghulu
Chinese
Fruits coated in sugar syrup
ICON
Ketel Kastrol
Indonesian
Cast iron pot
Piring Ceper
Indonesian
Dinner plate
Zheng Long
Chinese
Bamboo steamer
Tang Chi & Kuai Zi
Chinese
Soup spoon & chopstick
Cetakan
Indonesian
Baking dish
Mu Qian
Chinese
Skewer stick
& MORE
Palate
Otherwise
Forget It
Space
Depths of
Wallacea
Unfolded Layers
: Jakarta
Pratt in Layers
Benedict
Memories,
Scentified
MullenLowe
Summer 2023
Dish
to Dish
Bumbu Dapur