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Reimagining Pratt Institute's wayfinding system to enrich the campus experience and reflect its vibrant diversity. Inspired by Pratt’s culture of creativity and innovation, the system uses a dynamic, layered design to represent the collective contributions of its community.A color-coded system simplifies navigation while visually tying each department to its identity, enhancing functionality and celebrating what makes Pratt uniquely itself.

Palate

Branding & UI/UX

Jakarta Expo 2045

Branding | In Progress

Depths of Wallacea

Information Design

Unfolded Layers

Information Design

Pratt in Layers

Environmental Graphics

Benedict

Packaging Design

WORK

Wayfinding_Mockup_03.png
PEM_Project01_Directional.png
PEM_Project01_Directional.png
Wayfinding_Mockup_02.png
PEM_Project01_BuildingIdentifier_EDIT.png
Wayfinding_Mockup.png
PEM_Project01_Directory_Edited.png
Wayfinding_Mockup_05.png
Wayfinding_Mockup_06.png
PEM_Project01_SchoolIdentifier_EDIT.png
PEM_Project01_Restroom_02_EDIT.png
PEM_Project01_InteriorElevator_EDIT.png
FlagMockup_01.png
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